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Designing for emotion
I just finished reading Designing for Emotion written by Aarron Walter from A Book Apart, and I am quite impressed with the things I learned. I quickly want to note some ideas that left in my head...
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Random things #8
A/B vs Multivariate Testing A/B testing: two versions (A and B) are compared, which are identical except for one variation that might affect a user’s behavior. Total number of variations: 2. More...
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Two years ago I was posting 2 Ted talks having as central idea doing the things you believe in. I recently reviewed them and reflected more about the second – called ‘The puzzle of motivation‘ where...
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A/B, MVT testing and usability
Some quick notes after reading A field guide to usability testing and re-reading the Smashing Book #1: 1. A/B testing – always test both versions simultaneously – wait for it (use a calculator to...
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We’re thinking at the wrong things
It seems like we, humans, have the strange ability to worry about little things and to procrastinate or ignore the big, important ones. NN Taleb explains this in his essay ‘The Black Swan’: What are...
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Random links #19
3 reasons to go vegetarian/vegan/flexitarian It’s better for your health: https://www.netflix.com/lu-en/title/81157840 It’s better for the non-human animal welfare:...
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Random links #20
A harsh, but objective view on the new industry buzzword – the blockchain: Nobody’s in charge, and you can’t change or delete anything, only view and input data.The first, best-known – and practically...
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